Backlinks refer to sites that offer links to one’s site. For most search engines, they are considered important in order to rank any website. They also help get organic traffic.
Since the traffic of any website is directly proportional to the quality of the backlinks, the more quality links you have from an authoritative website, the better traffic and ranking you will get.
To stay on top of Google rankings, it’s important to monitor the links pointing to one’s website. While crawling, Google considers a number of factors, such as how and in what ways pages are connected to each other. Although there are thousands of other factors, backlinks are considered important for ranking from an SEO point of view.
It is not simple to get backlinks but there are some smart ways to get them which are mentioned below:
1. Infographic to generate backlinks
If you want to get good traffic and build backlinks fast, you should try working on infographics. Since they are easy to understand and share, they are preferred by almost everyone. Due to visual data, the demand for infographics has increased to a great extent.
Once you’re happy with the infographics, it’s important to carefully select your infographics. An interesting story that is also unique has to be there for your audience to feel interested. You need to follow trending topics to know what exactly people are searching for and then create one using well-researched statistical data. Once the infographic is ready, you should distribute it using directories that are available.
2. Method of building broken links
If you want to go for one-way backlinks, you should select the method of creating broken links. Under this technique, you have to contact a webmaster and tell him about the broken link present on your website. While you are at it, you should mention your website URL as you are doing them a favor. Also, you need to recommend other websites to replace that link. Since you are helping the other webmaster by reporting the broken link, you will most likely get a backlink in return.
Therefore, to use the broken links method, it is important first of all to find the relevant websites in your niche that contain the resource pages. You can find them on Google in the following ways:
1. Google your keyword + resources
2. Put in the Google search bar, your keyword + links
3. Type the keywords inurl:links
For example, in case you have a website development agency, you should search for website development + links. To find the links that are broken on any website, you need to download and install a very popular Google Chrome plugin called Check My Links. With the help of this link, you will be able to find out the 404 links that are present on any particular page.
Once the above process is complete, you need to contact the webmaster and introduce yourself in a friendly manner. Inform it that the resources it is linking to are no longer available. Here, you have to keep in mind that you have to offer the exact location of the broken links so that they can be found easily. You should offer some alternatives to replace those broken links and include your own website. Present yourself to be helpful and not greedy to get a backlink.
3. Make use of the guest post:
If you want to reach out to new audiences, it’s important to opt for guest blogging. This way, you will be able to get your quality content in front of new readers and thus you will be able to get more exposure. Here you need to keep in mind that sometimes it is even more important to work on increasing your following or reputation on social media than it is to get few backlinks.
With the help of guest blogging, you can maintain a good relationship with your audience.
Listed above are the top 3 ways to quickly build backlinks to your website.
