Category: Digital Marketing

Nonprofit organizations can and should adopt best practices borrowed from the for-profit sector when doing so helps them run a more efficient and productive organization. In fact, nonprofits should take seriously any business or operational practice that could reduce costs and further stretch the operating budget. One of those practices is that of market segmentation. […]

I see it all the time, a novel idea, a passionate team, the illusion of the market, an unsophisticated investor, and the numbers… showing the ineffable reality that the business is failing – Alternative facts perhaps. The MAIN reason entrepreneurs or small business owners don’t like business plans is that they aren’t flexible enough to […]

Many children today spend thousands of hours playing video games. Going from GameBoys(TM) to GameCubes(TM), Wii(TM) and XBox(TM), to the latest frontier of Massively Multiplayer Online gaming, it seems to have taken over their lives. Is there a way to capitalize on this obsession and find a career that is equally (or at least almost) […]

Professionals can go the extra mile decorating their Facebook page without being productive. Some aspects are important to make your page attractive and increase purchases of your products. keep reading Here are some tips: 1) Promote your products well Briefly explain how your products will help and get them to use. Follow up with images […]

Are web backlinks dead? What should I do for SEO? So you want your website to be on page 1 of Google search engine results. What you need to keep in mind is where Google is coming from when deciding which websites go on page 1. Your business is absolutely dependent on displaying the most […]

In this post-colonial era, readers tend to give a revisionist reading to any literary text written during the colonial era. For curious minds, Shakespeare’s The Tempest, released two short years after England first colonized Virginia in 1609, is a suitable text for postcolonial study. The work, which reflects a “colonial ethos”, can easily fall into […]

Social networking is considered the number one daily activity among Americans and 76% of Facebook users worldwide visit the site daily. An average time spent sending emails and Google is more than anything else. A research concluded that 93% of marketers use social media platforms to promote their business. Social networks are getting bigger and […]

Social Media Marketing Strategies: What You Need To Know Just like with running a marketing campaign elsewhere, you need to have a clear strategy when running a marketing campaign on social networking sites. Running a marketing campaign on social networking sites without a strategy will certainly not produce the desired results. Ideally, it is the […]

How to make money streaming: 6 ways to go live and get paid In this article, we will look at how you can make money from streaming video or in other words monetize your live video stream. 1. Run Ads Running ads is a sure method to monetize your live video stream. There are two […]